Are you a Gen Z with main character energy? Are your TikToks popping off with each post? And do you dream of representing the fun and light beer of this generation? If you said yes to these questions, Camp Light is the place for you!
San Mig Light is on the hunt for the next generation of lifestyle icons who #FitIntoTheLightLife and will become their Gen Z brand ambassadors.
This online search is for 18-24-year-old Filipino citizens with at least 1,000 organic followers on Instagram and TikTok and embody the bubbly and light vibes of San Mig Light. Think you’re up for the challenge?
Whether you’re a content creator, a sports enthusiast, a music lover, or just someone who loves living life to the fullest, Camp Light is your stage to shine. The one question that remains is…
How can I join?
Get your camera ready, open those ring lights, and prepare the ultimate ‘get to know me’ video.
- Create an HD vertical video (ratio of 9:16 or 1080 x 1920 pixels) showcasing your unique personality by introducing yourself and answering the question: “How do you #FitIntoTheLightLife?” in 30 to 60 seconds. Feel free to share your interests, passions, and everything that makes you, uniquely you. Here are some fun video ideas: Chatty GRWMs, lifestyle montages, day-in-the-life vlogs, outfit challenges, funny skits, and anything else you can create!
- Make sure you’re holding a can or a bottle of San Mig Light to showcase how you have fun on the light side. San Mig Light products must be seen but not consumed in the video.
- Submit your entries through this form. The entry period is from July 18 to August 15, 2024.
After submitting, you’ll receive an email confirmation within 3 to 5 days. From there, you’ll know whether your video is approved for posting on social media.
This is your moment to step into the spotlight and show the world what makes you an icon. Don’t miss out on this incredible opportunity to represent San Mig Light and become a part of a legacy. When you represent San Mig Light, you also represent the Filipino Gen Zs who shine the much-needed light on the things they love most.
Prepare your audition, submit your entry, and join the ranks of the coolest Gen Z lifestyle icons in the Philippines. Follow San Mig Light on Facebook, Instagram, and TikTok for more updates on Camp Light. – Rappler.com
Promo runs from July 1, 2024 to December 31, 2024
Per DOH-FDA-CFRR Permit No.0867 s. 2024
Drink responsibly. ASC Ref. No: S0179P073124S